The Letter Shaping Game

To all of you type enthusiasts out there, here’s the game for you. Created by Mark MacKay for Method of Action, Shape Type presents you with a mis-shaped character and challenges you to adjust several bezier handles until you’ve smoothed out its curves and corners just right. Its amazing use of the canvas element in HTML5 allows it to replicate Adobe Illustrator’s vector editing environment in a web format, enabling easy manipulation. When you think you’ve adjusted the letterform to perfection,
your letter is compared to the original and you’re given a score based on their similarities. Not only is it a test of you typographic prowess, but Shape Type also gives you a brief type history lesson by listing the typeface name, the type designer and the year
it was released. Go ahead, give it a try! And if you enjoy this game, be sure to also try its predecessor, Kern Me.

The 50 things every creative should know.

I’ve continually come across this very relevant blog and decided that it too was my turn to share. Many of these topics will likely resonate with with a seasoned creative’s routine and #the50 does a good job of briefly examining some of these truths. If you’re a young hopeful fresh out of the gate, this post  will probably be more than insightful. With that in mind, we’re always looking for talented and passionate people, if that is you then please refer to topic #11 in the post.

look familiar? it’s a fluke.

Throughout the year Fluke employees need a place to store and tote loose documents. Instead of providing typical blank folders, Fluke decided take an extra step and have folders custom made for all internal personnel. For this project there were two requirements. One, it needed to hold loose documents. Two, it needed have a cool graphic treatment that spoke to the Fluke brand. What we came up with is the classic school Pee-Chee complete with custom illustrations giving it an engineering spin. Who doesn’t appreciate a little nostalgia?

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